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A shorter version of this post appeared on BusinessInsider on May 13, 2011.
Seth Priebatsch’s “Game Layer” TEDxBoston speech is a wonderful introduction to what seems to be a relatively new idea: applying game mechanics to all sorts of situations to make people do what you want them to do. Seth believes that a properly-constructed “game layer” (a term coined by Seth) can solve really difficult problems—like how to improve failing schools—and even says that game mechanics can solve global warming.
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